Letter from Betty Jo Licata Ph.D., Dean WCBA
The mission of the WCBA is to prepare undergraduate and MBA students for productive and fulfilling careers as leaders in business, government, nonprofit organizations, and society. Our programs emphasize a student-centered, teaching/learning process with a focus on the application of theory to practice and the intellectual and professional development of our students. We engage in faculty scholarship that influences management/practice and enhances the teaching/learning process. Our students, faculty, and staff contribute to economic development of the university, profession, and region. Internships, business projects, guest speakers, and community service projects are a few of the important ways in which our students enhance their learning experiences.
Dr. Betty Jo Licata,